Philosophy

Philosophy

If I could describe the philosophy of our company in three statements, they would be the following.

  1. We deploy our specialist skills to maximum effect within the team. It's a mixture that works very well.
  2. If you only compare yourself with the best you will become better.
  3. And the mission statement of the soccer-team FC Bayern “Mia san mia” (roughly translated it means “We focus on ourselves rather than concern ourselves about others”)

The first point fits in a perfect way to that how we work. Whilst I take care of the daily business as a managing director my husband is able to keep a free mind on new developments and ideas.
Each of us is focused on his special expertise and together it is the perfect mixture like the Asian Yin and Yang.
The same counts for our products. Although we produce traditional spirits, we try to redefine the overall experience for the consumer with the balanced flavours the products deliver. A lot of enhancement does not neccessarily follow Tradition. In the case of our products, we blend traditional values with new Methods in an innovative manner.

The second point is very important for us, because already in the beginning of our company we have sent our products to tastings. In the field of fruit brandies we have participated at the “Styrian Federal Tasting” and after a lot of gold medals we tried out the next higher level. During the first participation at the “World Spirits Awards” we achieved the second place from all distilleries in the category of the 100%-Distillates. The next years we started to change our product line from only fruit spirits to international spirits. For the international spirits we also wanted an international jury so we participated at the “San Francisco World Spirits Competition” and achieved Double Gold for our Gin in 2015 and Gold for our Apple Brandy in 2016. And every one who believes that we are satisfied with this awards, don´t know my husband. Success and disappointment stimulates him comparably.

Point three applies especially to my husband's creative skills, because if he is confident with something, it is very hard to argue him out of this. Up to now he has proved his point in every case. For myself, Point three means that we are very proud of what we have achieved so far and our Philosophy is working well.

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